WINS is a lifeline for families facing social, economic, and emotional challenges. In 2024, we have given away over $1 million in essential goods through our House to Home program. We also ran special initiatives like the Holiday Gift Rooms, where parents selected free, brand-new gifts, and the Backpack Program, which equipped children with school supplies.

These programs, made possible by generous donors and volunteers, help meet basic needs with dignity and care. Every furnished home, wrapped gift, and supported student reflects WINS’ mission to create stability and hope—one family at a time.

WINS understands that building skills and confidence is key to long-term success. In 2024, dozens of women graduated from our Retail Ready and Warehouse Ready job training programs, joining over 500 participants placed in meaningful jobs since 2020.

These roles provide more than income to these women—they foster independence, confidence, and leadership. As we say at WINS, meaningful work empowers women to lead in every part of life. From retail to warehousing, our alumnae embraced their new careers with purpose, proving that when women thrive at work, their families and communities rise with them. Investing in women’s potential uplifts us all.

WINS thrift stores are more than just a shopping destination where you can find good stuff and good deals—they’re the engine behind our mission and a model for sustainability and circular economy.

In 2024, we opened two new locations, expanding access to affordable shopping and increasing impact in Calgary. Every donation and purchase helps fund programs for women and families while keeping 7.1 million+ pounds of goods out of landfills. Thrifting at WINS supports a circular, caring economy—offering value to shoppers, dignity to those in need, and a greener future for Calgary. Our stores show that doing good for the community and the planet can go hand in hand.